A Book on Cognitive Behavioral Therapy for Insomnia
Myths and Misconceptions About Treating Insomnia
A lot of the information out there about sleep is misleading, especially when it comes to treating insomnia disorder.
You’ve probably heard of “sleep hygiene” which involves optimizing your sleep environment (e.g., comfy pillows and mattresses), avoiding screens, using white noise, drinking herbal tea before bed, and so on. While these strategies can be helpful for general sleep improvement, they are not effective for chronic insomnia. Sleep hygiene is not recommended as a standalone treatment for insomnia.
Many people with insomnia try everything that the internet tells them to do:
- White noise machines
- Blackout curtains
- Supplements
- Relaxation apps
When none of it works for more than a few days, they understandably feel frustrated and discouraged. At that point, many may go to their doctors and get on sleeping medication. While medication can provide short-term relief, it’s often not something people want to rely on long-term due to side effects and risk of dependency.
Cognitive Behavioral Therapy for Insomnia (CBT-I)
Cognitive Behavioral Therapy for Insomnia (CBT-I) is considered the gold standard treatment for chronic insomnia.
The good news is that CBT-I is becoming more widely available with more clinicians who are capable to provide this treatment. The challenge, however, is that:
- Access to trained providers is still limited in many areas
- Many clinicians do not have specialized training in insomnia (physicians only get a few hours of real sleep training)
- Therapy can be expensive and inaccessible for many people
CBT-I apps have emerged to try to fill this gap. And while they can be helpful, they often miss the important nuance and understanding necessary to provide tailored recommendations to people with insomnia.
Many apps tell you what to do, but not why it works. Moreover, the recommendations can be cookie-cutter and not formulated to the specific individual.
As a result:
- There’s less personalization and less efficacy, leading to higher burden and patient dropout.
- People don’t fully understand how to adapt strategies to their situation
- When things get difficult, it’s harder to stay consistent
Take sleep restriction therapy, for example. When applied without proper understanding, it can actually increase anxiety to spend less time in bed. People may feel worse before they feel better, assume the treatment isn’t working, and give up altogether.
This often leads to a painful conclusion:
I’ve tried everything. Nothing works
Turning You Into Your Own Insomnia Therapist
This is exactly the problem I wanted to solve.
I wrote The Insomnia Paradox to help you become your own insomnia therapist, not just someone who follows instructions, but someone who truly understands their sleep and can apply the skills in a way that is personalized to theemselves.
At the core of behavioral sleep medicine is a simple but powerful framework. Experts base their clinical decisions on three key systems:
- Sleep Drive (how much ‘pressure’ or ‘sleep appetite’ your body is building during the day to support sleep at night)
- Circadian Rhythm (your internal body clock)
- Hyperarousal (how activated or “on edge” your mind and body are)
When you understand these three factors, insomnia becomes a much more understandable condition and the strategies that initially seems counterintuitive begins to make more sense.
For example:
Stimulus control (getting out of bed when you can’t sleep) isn’t just a random suggestion. In fact, the primary purpose of this treatment is to reduce conditioned arousal.
Conditioned arousal is when your brain starts to associate the bed with wakefulness, frustration, or anxiety.
A common experience: You go to bed feeling sleepy… but the moment your head hits the pillow, you feel wide awake. If you have this experience, this is a learned pattern – the brain has associated the bed with tossing and turning, worrying all night – like Pavlov’s dog and the ringing of the bell.
If we know the sleep science, then we 1) understand what strategies to pick and 2) why the strategies work.
How You Can Learn to Become Your Own Therapist
If you want to find the right strategies for your specific insomnia, rather than blindly trying everything, this approach will resonate with you.
In The Insomnia Paradox, I guide you through:
- Understanding your unique insomnia pattern
- Identifying which mechanisms are driving your sleep difficulty
- Applying the right strategies in a targeted, flexible way
You already know yourself better than anyone else. What’s often missing is the sleep science and clinical framework to make sense of what’s happening.
This book bridges that gap – translating behavioral sleep medicine into something practical, clear, and usable in real life.
Other Resources
Of course, self-help isn’t the only path.
If you’re looking for more personalized support, working with a trained professional in CBT-I can be incredibly effective.
If you live in Ontario, Canada and are interested in working with me, feel free to reach out for a free consultation.

